The Solution to Unify Your Online and Offline Sales
Turn Your Dealer Network into a Unified Distributed Commerce Platform
Transform your distribution network into a unified eommerce ecosystem.
Give your stores the power of digital while enhancing their local presence.
Turn your stores into powerful digital growth drivers. 🔄
Stop seeing your resellers as competitors. In 2026, the brands that win are those that treat their network as digital assets. Origami Marketplace helps you unify your inventory and sales to eliminate channel conflict and turn every partner into a growth lever.
👉 75% of retailers accelerated their digital investments since the health crisis (McKinsey, 2020).
👉 80% of consumers changed their online shopping habits (Deloitte, 2020).
The message is clear: digitization is no longer optional,it is a strategic imperative. By digitizing your stores, you provide customers with a smooth, consistent omnichannel experience and give your network amplified commercial power.
And the key to this transformation? A network marketplace: a single platform that connects your franchisees, resellers, or partners in a shared sales environment while empowering every local actor. This turns your network into a powerful digital ecosystem capable of competing with pure e-commerce players without losing the strength of your physical presence.
What Benefits Can You Expect from a Network Marketplace? 🎯
A network marketplace increases the visibility of stores and their inventory, optimizes the purchasing experience with a unified cart and multi-seller or multi-franchisee payment, and opens new logistics opportunities, including direct shipping from stores. It also enables an innovative business model by monetizing transactions through commissions.
| Your challenges & Pain points | The Origami Marketplace solution | Business value & ROI |
|---|---|---|
| Unify and optimize inventory management across the network | A platform that centralizes stock from all points of sale and makes it available online. Multi-offer management allows multiple stores to sell the same product simultaneously. | Transformation of stores into digital "shop-in-shops": each location becomes a visibility and transaction channel. Customers can instantly compare offers (price, delivery) per reseller. Result: Optimized stock rotation. |
| Acquire new customers beyond local reach | By empowering each point of sale to manage its own stock and logistics, the marketplace expands the offer's reach far beyond traditional catchment areas. | Increased sales volume and optimized inventory turnover across the entire network. |
| Deepen customer insights and data | Centralization of network sales via an advanced OMS (Order Management System) to analyze buying behaviors and refine customer segmentation. | Highly personalized marketing campaigns adapted to each customer profile (e.g., loyalty rewards or promo codes for specific segments). |
| Deliver a seamless Omnichannel experience (BOPIS, Ship-from-Store) | An advanced geolocation engine with flexible logistics options (Click & Collect, Ship-from-Store) that are configurable for each reseller. | Higher customer satisfaction and conversion rates thanks to flexible delivery options, allowing customers to order from any shop in the network. |
| Maintain brand consistency while allowing local flexibility | Centralized catalog management (PIM) with standardized product sheets, while allowing local adaptations for store-specific promotions or benefits. | Reinforced brand image and a fluid customer journey. Simplified management for HQ and easy price integration for resellers. |
| Ensure pricing consistency and protect network profitability | Advanced pricing management that allows you to define "floor prices" to prevent unfair competition or price wars between points of sale. | Protection of reseller margins and strengthened trust within the network thanks to fair selling rules. |
| Future-proof the network’s business model | Extend the network's business model by integrating a commission system on every transaction, while maximizing Gross Merchandise Value (GMV) via multi-vendor payments. | Flexible and scalable commission rules, with built-in automatic reconciliation of multi-dealer or multi-franchisee payments. |
More Than a Platform, a Transformation Project for Your Distribution Network. 🌱
Digitization is a major transformation. The biggest challenge is not the technology, it’s the people. A marketplace is not a competitor to your stores; it’s a growth tool you provide them with. Our approach integrates this human dimension from the very beginning.
Convince and reassure:
We help you position the marketplace as an additional sales channel that brings traffic and revenue to each store, by making their products visible far beyond their usual catchment area.
Onboarding and training:
Autonomy within a defined framework:
Within 6 months, your new unified platform is operational, secure, and ready to generate revenue with the support of our teams.
Switch from siloed management to a unified sales ecosystem. 🔗
Our solution is designed for distribution networks that want to turn their stores into true digital hubs, without technical complexity and with a scalable, 100% API-first architecture.
Unify your offer and the customer experience:
Unified and flexible catalog management
- Standardized product catalog: centralize your offer around unique references for a clear and consistent customer experience, avoiding duplicates.
- Customizable local offers: allow each store to add specific products or services to meet its customers’ expectations.
Drive profitable omnichannel growth
- Real-time centralized stock and offers: synchronize each store’s stock to guarantee reliable product availability across the entire territory.
- Multi-offer management: allow several stores to offer the same product, giving customers the option to choose based on proximity, price, or availability.
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Geolocation and omnichannel logistics
- Offer multiple delivery options: Click & Collect, Ship-from-Store, home delivery or pickup point, all managed directly by each store.
- Smart offer geolocation: automatically identify and present the offers of the nearest stores to promote local commerce and reduce delivery times.
Optimize operations and network management:
Performance tracking and centralized management
- Performance monitoring and management: access a global dashboard consolidating key KPIs (GMV, average basket, top products, top stores) while giving each store its own detailed statistics.
Tailored, automated business workflows
- Automated business workflows: simplify ordering, customer service, payment, logistics, and review management through automated, integrated processes.
An all-in-one, API-first, interoperable platform
- All-in-one, API-first platform: centralize your tools and easily connect your existing systems (ERP, CRM, POS, logistics providers) thanks to an open, interoperable architecture.
Activate new growth levers:
Activate your omnichannel marketing through customer data
- Data-driven omnichannel marketing: use a unified CRM to centralize customer data (with their consent) and launch targeted campaigns (discounts, special pricing, etc.) on the right channel at the right time (SMS, email, social media).
Extend your catchment area digitally
- Expanded catchment area visibility: make your stores’ products visible and available 24/7 to a national, and even international customer base.
Develop a virtuous business model
- Virtuous business model: build a profitable digital strategy with a commission-based model on sales, turning the platform into a true profit center.
Eurogolf digitizes its network with Origami Marketplace. 🏌️♂️
How do you connect a network of independent stores, pool their stock, and boost online sales without hurting in-store activity? Thanks to Origami Marketplace, Eurogolf has turned this ambition into reality.
The solution deployed:
- Unified stock: all store inventories are consolidated in real time, providing a single, reliable view of product availability.
- Omnichannel activation: implementation of Click & Collect and Ship-from-Store, enabling orders to be shipped from the store closest to the customer.
- Network valorization: each store becomes a local mini-warehouse, a key player in online sales, and a proximity relay highlighted on the website.
Results:
- Growth in e-commerce sales that directly benefits physical stores.
- A significant reduction in stockouts.
- A smooth, consistent shopping experience, both online and in-store.
Keep control of your distribution strategy. 🔒
Origami Marketplace builds bridges for a unified omnichannel strategy that is profitable for everyone.
| With traditional centralized e-commerce | With Origami Marketplace |
|---|---|
| Limited visibility for local stores | True synergy between digital and physical channels |
| High dependency on a single warehouse | Total visibility of network-wide inventory |
| Limited catchment area | Simplified implementation of "Ship-from-Store" |
| Siloed customer experience | Seamless and simplified Omnichannel journey |
| Heavy operational workload | Integrated workflows (PIM, CS) & full local autonomy for stock and order management |
| Rigid business model | New revenue opportunities via a scalable commission system |
| Complex and slow launch | Go-to-market in < 6 months & fully scalable solution |
What if we talked about it together?
Frequently Asked Questions (FAQ)
Unlike a public marketplace (like Amazon) open to external sellers, a Network Marketplace is a private, unified ecosystem. It connects a Brand (Head of Network) directly with its own existing partners (Franchisees, Dealers, or Resellers). It allows you to centralize the brand image, marketing, and catalog while decentralizing the inventory and fulfillment to the local points of sale.
No, quite the opposite. This solution is designed to eliminate channel conflict. Instead of the headquarters selling against the stores, the marketplace involves them in the transaction. The local store acts as a seller, a logistics hub, or a pickup point, receiving revenue or commission for every sale. It turns your franchisees into digital allies.
Not at all. We designed a specific Vendor Portal that is extremely user-friendly. Your partners can accept orders, print shipping labels, and track their sales with just a few clicks. No coding or complex IT integration is required on their side.
Origami Marketplace connects to your partners’ existing systems (POS, ERP, or simple CSV files) to sync their inventory in real-time. When a customer buys a product online, our smart algorithm automatically routes the order to the store that has the item in stock and is closest to the customer (Ship-from-Store).
