Automatic pricing and offer strategy.
Negotiate and set your prices.
Automate the rest.
Don’t let technical rigidity dictate your business model. From fixed consumer prices to quote negotiation, including the subscription economy, Origami Marketplace orchestrates all your sales logic.
Adapt your catalog to your strategy, not the other way around.
Pricing management on a marketplace is not limited to displaying a monetary value. It must drive profitability, stimulate competition between sellers, and adapt to the buyer profile (B2B, B2C).
Our solution allows you to model complex pricing structures to meet the needs of each vertical:
- Diversity of models: immediate purchases, negotiated purchases, interested prospect capture (lead), recurring purchases.
- Margin steering: management of purchase prices and selling prices, while guaranteeing your profitability thanks to the application of floor prices.
- Commercial animation: automated segmentation and promotions.
Offer the right type of deal for every sale.
A modern marketplace must be able to sell everything, in every possible way.
- Fixed price: the transaction based on a firm price.
- Quote workflow: for complex baskets or large volumes requiring a precise estimate, allow buyers to request a personalized costing. From offer issuance to final validation, every step is automatically orchestrated on the platform.
- Product subscription: for products with high replenishment frequency (e.g. consumables, monthly boxes), secure recurring revenue with flexible billing cycle management (monthly, quarterly, or annual frequency).
- Lead generation: for services that cannot be sold online (real estate, complex services), transform the product sheet into a contact form to harvest qualified purchase intentions.
Regain control over the Buy Box (and who really sells).
On a marketplace, multiple sellers can offer the same product. Don’t duplicate listings: aggregate them.
- Aggregation by EAN/GTIN: the system automatically groups offers from different sellers under a unique product sheet.
- The “Buy Box”: the algorithm determines which offer to highlight (the “Add to cart” button).
→ Standard ranking criteria: lowest price, or largest stock.
→ Qualitative ranking criteria: best seller rating, shortest delivery time, service rate.
→ Customization: define your own visibility rules to favor your “Premium” partners. For advanced customization needs, our seller scoring module allows you to adjust the ranking by combining multiple performance indicators.
Segment your prices by customer, channel, or seller typology.
Maximize your business volumes thanks to a powerful promotional engine that adapts to your buyers’ behavior.
- Temporary promotions: plan campaigns (sales, Black Friday) over defined periods. Strikethrough prices are displayed and deactivated without manual intervention.
- Customer group pricing: in B2B, the public price is not the negotiated price. Create segments (e.g. “Distributors”, “Members”) and display specific price lists or discounts dedicated to each connected group.
- Tiered pricing (or volume pricing): to encourage bulk purchases, configure an unlimited number of sliding price tiers (e.g. -5% for 10 units, -10% for 50 units).
Ensure the profitability of every order, automatically.
Leave your sellers free, but set the rules of the game to protect your brand image and your profitability.
- Minimum unit price: define a floor price threshold specific to each offer to protect the margin of each item.
- Global minimum price: apply a generalized floor price rule to your platform’s entire catalog.
- Profit margin monitoring: set the selling price and purchase price of a product on each offer to track and secure your margins.
Steer your prices, protect your margins.
Automation is the key to selling more without sacrificing your margins. Discover how Origami Marketplace intelligently arbitrates competition between your sellers.
